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The Opportunity

tenreformer studios are designed to be profitable, scalable, and community-driven – everything you need for sustainable success, and with more people than ever choosing low-impact, high-results training, demand for reformer Pilates is soaring.

Reformer Pilates is the UK’s fastest-growing workout, most searched on google and most booked on ClassPass (up 92% in 2023!).

 

Future-proof product. The low impact, whole-body workout keeps members coming back – they grow into it, not out of it so you can nurture members for life.

Proven, profitable model with low entry costs, quick break-evens, and sustainable long-term profits backed by 20 years of expertise in growing studios.

Reformer Pilates is the UK’s fastest growing workout

 Pilates and Yoga market value of $420 billion predicted by 2032

  The most searched workout on Google and most booked on ClassPass (up 92% in 2023)

  Growing but still unmet demand - less than 1,000 Pilates studios in the whole of the UK

Franchisee-first approach

Our Business in a Box provide unique systems, processes and highly successful sales, marketing and training methods that can’t be obtained elsewhere meaning we equo you with everything you need to build an engaged community, deliver an unbeatable experience, and run a business you love.

A dedicated team supports you with funding, site selection, finance, operations, marketing, and training.

Documentation and templates to simplify all aspects of operations & management.

Certified & internationally recognised Instructor training – all coaches trained by Ten.

Central marketing & tech support

The first tenreformer studios will be opening soon.  Now it's your turn to be part of the action.

Fill in the form to start your journey to owning your own studio. A member of the team will be in touch within 24 hours.

 

What sets us apart?

With almost 20 years’ experience establishing, operating and growing successful Pilates studios, we’ve built a brand and a reputation that stands the test of time and that stands out. Now we’re offering ambitious franchise partners the opportunity to grow and thrive with us.

Market leaders in 2 of the 4 biggest growth opportunities in wellness - Pilates studios and Instructor training & certification.

Our ability to deliver award-wining classes week in week out and year in, year out.

Unmatched depth of experience and expertise.

TenAcademy - industry-leading Coach training programme. Certified and internationally recognised.

Who we're looking for

 

 

 

You don’t need to be a Pilates pro– but you do need drive, ambition, and a passion for creating a thriving studio. Whether you’re a coach, investor, fitness entrepreneur, or looking to expand your business portfolio, we’ll equip you with everything you need to succeed.